International Digital Manager – Global Law Firm

Ref Number:
  • LT7539
Sector:
  • Legal
Disciplines:
  • Online/Web
Job Type:
  • Permanent
Location:
  • Liverpool, UK Regions
Remuneration:
  • c. £60,000

Consultant:
  • Colette Norfolk
Tel:
  • +44 (0)20 3174 1875

Based in the firm's new, state of the art office space in Liverpool, a global legal firm is seeking an experienced, energetic and highly motivated International Digital Manager for a key role as part of their highly regarded team. The role of the Business Development, Marketing and Communications team is to drive profitable revenue growth, strengthen strategic relationships and protect the reputation of the firm through the delivery of 'best in class' analysis, advice and execution. The International Digital Manager will be a key member of this innovative team and will work with the senior management team to develop the firm's vision for martech and content marketing. You will be responsible for developing a digital marketing strategy to increase both brand profile and also visits and visitor engagement across all online platforms and channels. You will be expected to establish the digital scope of firm initiatives by studying strategic business drivers, discovering and validating technical requirements and parameters, obtaining input from fee earners to recommend changes and steps forward always based on improving quality of output and target hits. With line management responsibility for three UK-based Digital Executives, you will manage and develop the team to include agreeing client service levels, time management, project scoping, work allocation and reviews. Liaising on an international level, you will need to ensure all jurisdictions are using digital platforms and social channels to their full potential and measure digital performance against agreed KPIs. The role holder will also engage the firm on best practice, recommend new functionality for the website and work with the business to determine areas to optimise the firm's owned digital assets, aligned with the firm's strategic priorities. The ideal candidate will be a driven and enthusiastic team player who possesses outstanding digital marketing skills and an aptitude for people management and motivation. You will be able to demonstrate a proven track record of project managing web development projects and previous experience of the integration between website, ideally Sitecore, OnePlace, SharePoint and other marketing systems. The International Digital Manager will also possess excellent written and oral communication skills, strong digital content editing skills and app development and solid social media expertise for use within professional services. A sound knowledge of HTML and CSS is desirable but not essential. Leighton Taylor promotes diversity, equality and fair treatment in all aspects of our work. It is our policy that as a provider of marketing and business development recruitment services, we will work to address existing inequalities, eliminate discrimination and promote equal opportunities and diversity. We translate this into all aspects of our everyday work and will aim to prevent discrimination or other unfair treatment against any of our staff or any users of our services regardless of gender, age, race, colour, nationality, ethnic origins, disability, sexual orientation or political and religious beliefs. Follow us on Twitter for the widest range of roles across the entire professional services sector – twitter.com/leightontaylorC

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